DETROIT – April 12, 2019 – Shinola and Truman’s will team up for Earth Day on Monday, April 22, offering free Truman’s cleaning products to the first 1,000 visitors to Shinola’s flagship store in Detroit. Opening at 10 a.m., the store at 441 West Canfield Street, will also host a happy hour from 4-7 p.m. with drinks from Two James Spirits.
A portion of all sales throughout the day will be donated to Detroit Dirt, a non-profit that collects organic waste and produces high-quality compost.
Both Shinola and Truman’s share a planet-centered focus in how they design and manufacture products with Fast Company magazine this week honoring Truman’s as a World Changing Idea. Manufactured an hour south of Detroit, Truman’s line of cleaning products eliminates the single-use plastic bottles so common in the $30 billion home cleaning industry. Truman’s cleaners use patented concentrate cartridges and reusable bottles with customers simply adding water at home. To compare carbon footprints, it takes 31 semi-trucks filled with ready-to-use cleaners to equal just one semi-truck of the equivalent of Truman’s refill cartridges.
“Shinola’s lasting commitment to making lasting things is so admirable and inspiring to Truman’s, as we are bringing lasting change to the cleaning industry by refocusing it toward sustainability,” said Truman’s Co-founder Jon Bostock.